The Brew Room.
Missed calls, customer chats, and running a business.
Missed Calls
What a missed call actually costs a small business (with honest maths)
Everyone quotes scary numbers about missed calls. Here is what the research really says, where the numbers come from, and how to work out your own figure in five minutes.
Sam at Cuppa
Missed Calls
Nobody leaves voicemail any more. Here is what your callers do instead.
Voicemail feels like a safety net, but the numbers say it captures about 8% of your leads. Here is what actually happens when a caller hears the beep.
Sam at Cuppa
Call Forwarding
How to send missed calls to another number on EE, O2, Vodafone and Three
Call diversion lets your missed calls ring somewhere else - a partner, a service, a second phone. Here is how to set it up on each UK network, including the iPhone gotcha.
Sam at Cuppa